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UK · Electoral Imprint

Electoral Imprint compliance for United Kingdom

Since November 2023, the Elections Act 2022 imprint regime requires a printed and digital imprint on virtually all paid and unpaid election material in the UK.

Legal basis

  • Elections Act 2022 (digital imprint regime)
  • Representation of the People Act 1983 (printed material)
  • Online Safety Act 2023 (platform obligations)
  • UK GDPR and PECR for endorser consent

What to include in your imprint

  • The promoter's name (the person or organisation responsible for publishing the material)
  • Their address (a UK postal address, not a PO Box alone)
  • If on behalf of a candidate or party — that name and address too
  • Visible without needing to click or scroll

Where to display the imprint

  • Top of public-facing endorsement pages
  • Every embed and iframe
  • Open Graph share images
  • Email footers when soliciting endorsements

Example imprint text

Promoted by [Promoter Name], [Address], on behalf of [Candidate/Party Name].

EndorsementWall ships preset imprint templates for United Kingdom — you can edit per-organisation in the dashboard.

FAQ

Does EndorsementWall handle Electoral Imprint requirements for United Kingdom?

Yes. EndorsementWall ships preset Electoral Imprint templates, lets you set your own per-organisation, and renders the imprint on every public endorsement page, embed, and shareable image.

Is double opt-in required for endorsements in United Kingdom?

EndorsementWall enforces email verification (double opt-in) on every submission, satisfying consent requirements under the rules that apply in United Kingdom.

What's the penalty for missing an electoral imprint in the UK?

Failure to comply is an offence under the Elections Act 2022 with fines up to £20,000 from the Electoral Commission, plus possible prosecution.

Compliant endorsement walls for United Kingdom

EndorsementWall handles electoral imprint display, double opt-in, and consent records out of the box.

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This page is informational and not legal advice. Consult a qualified election lawyer for your specific situation.