Endorsement strategy & playbooks
Practical guides on collecting endorsements, electoral imprint compliance, social proof, and CRM workflows for campaigns and advocacy groups.
Video Endorsements That Convert: Equipment, Scripts & Filming Tips
Learn how to create authentic, high-converting video endorsements for your campaign. This guide covers everything from equipment and scripting to filming and editing, helping you capture powerful testimonials at scale.
19 April 2026 · 10 min read
Exporting Endorsements to NationBuilder, Mailchimp, NGP VAN & ActBlue
A practical guide for campaign managers on exporting endorsement data from EndorsementWall to major CRMs like NationBuilder, Mailchimp, NGP VAN and ActBlue. Learn field mapping, tagging, and automation.
18 April 2026 · 10 min read
The Psychology of Social Proof in Political Campaigns
Explore the psychology of social proof in politics. This article breaks down how endorsements from peers and elites, Cialdini's principles, and targeted storytelling can shape voter behaviour and win campaigns.
17 April 2026 · 10 min read
UK Electoral Imprint Rules 2026: Complete Compliance Guide
The Elections Act 2022 has revolutionised UK campaign rules. This guide provides a definitive breakdown of digital imprint requirements for 2026, ensuring your campaign is fully compliant.
16 April 2026 · 9 min read
How to Collect Political Endorsements Online: A 2026 Playbook
A comprehensive guide for political campaigns on the latest strategies to effectively collect, verify, and amplify endorsements online in 2026. Learn to leverage social proof for electoral success.
15 April 2026 · 9 min read